Inflation is at an all time high.  All of us have noticed this when we are going to the gas station, or the grocery store.  Depending on what side of the political aisle you are on, you assess blame accordingly.  Many companies are aware of this and have decided that after not being as profitable during the pandemic, they are jacking up prices on many of their items. Yes, there are other factors like supply chain issues, costs of goods, etc.  But we can all rest easy, that one very popular beverage will be staying at 99 cents.

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How many of us have gone to the gas station, the convenience store, or our grocery store of choice, and wanted something refreshing to drink?  I am willing to bet at least one of us has grabbed a big can of Arizona Tea.  There are a lot of flavors for every pallet from Green Tea, Watermelon, Half and Half, Lemonade, and Lemon Tea just to name a few.  And you can get a 23 OZ can for only 99 cents.  And it is going to stay that way even if it means a little less profit for the founder.  Dollar Tree is raising prices, fast food places are raising prices, but Arizona Tea will still be the same price.

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Arizona Beverages' chairman and co-founder Don Vultaggio knows the value of a relationship.  You can click HERE for the article and interview he gave about his product.  Vultaggio co-founded Arizona Beverages USA 30 years ago — on May 5, 1992, to be exact. At the time, a gallon of whole milk was $1.13, a gallon of gas was the exact same and a can of Arizona iced tea was 99 cents.   Don is worth about $3 Billion.  In the meantime, through high inflation and low inflation, consumers can rely on one thing for certain: That iconic Arizona 99-cent stamp will remain the same.  Sounds good to me.

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