Jason Aldean and Wrangler denim are decidedly American success stories, built on the back of hard work. That's why Aldean factors into the new Wrangler Retro commercial.
There's a pair of cowboys in the new Wrangler Jeans commercial, dubbed 'Long Live Cowboys.' It's country icon George Strait and 10-time World Champion All-Around Cowboy Trevor Brazile! In the space of 30 seconds, the two men from different generations embody the unbreakable spirit of tried-and-true cowboys.